Vanessa Wilson


Vanessa completed the SBE by Springboard Enterprises Tech program in 2013.

Vanessa is now Business Development Director of FlashBlade at Pure Storage. Vanessa has over 15 years’ experience in successfully introducing new products to market and existing products to new markets, including at StorReduce, Pure Storage’s first acquisition.

At StorReduce, Venessa led the strategy and global execution on go-to-market including cloud and other partnerships, enterprise sales, marketing, analyst relations and funding. StorReduce was a software layer containing unique technologies to enable adoption at scale of object storage and cloud. It forms the basis of Pure Storage’s ObjectEngine(™).

At acquisition it was in production with a range of enterprise clients and had been 1 of the 4 companies selected by Amazon Web Services for its S3 - Infrequent Access (cloud storage platform) launch, 1 of 8 companies on Google Cloud’s Coldline launch, Western Digital’s first ever resale of software and was selected as 1 of the 5 Gartner ‘Cool Vendors in Storage’ in 2018.

Vanessa was selected by Springboard Enterprises into the inaugural group of 8 of Australia’s Female Entrepreneurs most likely to succeed. Over 27% of Springboard’s global portfolio of companies have IPO’d, been acquired or merged. US alumni include the founders of ZipCar, iRobot and SecureWorks (acquired by Dell).